CSAT surveys · UAE & GCC

Measure customer satisfaction after every interaction

Run CSAT surveys after purchases, visits, deliveries and support — and see satisfaction by branch, channel and team in real time. Use the free CSAT calculator to work out your score.

  • Free CSAT calculator
  • Stars, emoji & numeric scales
  • CSAT by branch & team
  • Low-score alerts
CSAT calculatorEnter how many customers chose each rating
Free tool
Your CSAT score88%Satisfied customers
Average rating 4.4 / 5Total responses 300

CSAT = satisfied responses (4 and 5) ÷ total responses × 100.

  • Post-interaction CSAT
  • Star & emoji ratings
  • Branch-level CSAT
  • Low-score alerts
  • Satisfaction trends
Why Zapio Survey for CSAT

Everything you need to measure customer satisfaction

Capture satisfaction at the moment of experience and turn every rating into a clear next step.

Flexible rating scales

Use 1–5 stars, emoji faces or numeric scales to suit your brand and audience.

Right after the interaction

Trigger CSAT surveys automatically after a purchase, visit, delivery or ticket.

Every channel

Collect CSAT by QR code, email, website, mobile app and in-product survey.

CSAT by branch and team

Compare satisfaction across outlets, departments, services and agents.

Instant low-score alerts

Notify managers when a customer is unhappy so they can recover the experience.

Real-time dashboards

Track CSAT, response volume and comment themes over time.

How it works

Run your CSAT programme in four steps

Measure satisfaction consistently and act on it quickly.

01 · CREATE

Build your CSAT survey

Choose a template, add your branding and languages.

02 · SEND

Choose the moment

Share by website, email, QR code, app or in-product.

03 · MEASURE

Track the score

See results by channel, branch and journey in real time.

04 · ACT

Close the loop

Alert teams to low scores and follow up quickly.

Use cases in the UAE

CSAT surveys for every industry

See how UAE and GCC businesses measure customer satisfaction.

CSAT for restaurants & cafés

Table and receipt QR surveys to measure food, service and speed at every outlet.

Table QR CSATOutlet comparison

CSAT for clinics

Patient satisfaction after appointments, at reception and in the pharmacy.

Visit CSATDepartment CSAT

CSAT for retail

Store, checkout and delivery satisfaction by branch and channel.

Checkout CSATDelivery CSAT

CSAT for service centres

Customer happiness at government and private service centres.

Happiness ratingService CSAT

CSAT for support teams

Satisfaction after chats, calls and resolved tickets, by agent and team.

Ticket CSATAgent CSAT

CSAT for hospitality

Front desk, housekeeping, dining and stay satisfaction for every property.

Stay CSATDining CSAT
CSAT guide

What is a CSAT score?

Customer Satisfaction Score (CSAT) measures how satisfied customers are with a specific interaction, such as a purchase, visit, delivery or support conversation. It is usually asked on a 1–5 scale: “How satisfied were you with your experience today?”

The most common way to calculate CSAT is the percentage of satisfied customers — those who choose 4 or 5. For example, if 264 of 300 customers rate 4 or 5, your CSAT is 88%. Many teams also track the average rating, such as 4.4 out of 5.

Because CSAT is tied to a single moment, it is ideal for finding exactly where an experience works and where it breaks. With Zapio Survey you can compare CSAT by branch, channel, team and journey across the UAE and GCC.

  • SpecificTied to a single interaction or touchpoint.
  • FastOne quick rating customers can answer in seconds.
  • ComparableBenchmark branches, teams and channels.

CSAT survey best practices

  1. 01

    Ask straight after the interaction

    Send CSAT while the experience is fresh — at checkout, after delivery or when a ticket closes.

  2. 02

    Keep the scale consistent

    Use the same scale across locations and channels so results are comparable.

  3. 03

    Add one optional comment

    A short “What could we improve?” follow-up explains low scores.

  4. 04

    Segment by touchpoint

    Report CSAT by branch, team, channel and journey step to find where to act.

  5. 05

    Respond to low scores fast

    Alerts help managers recover unhappy customers before they leave a public review.

  6. 06

    Watch the trend

    Track CSAT weekly or monthly and compare results before and after changes.

CSAT (Customer Satisfaction Score) measures how satisfied customers are with a specific interaction, product or service, usually on a 1–5 scale.

Divide the number of satisfied responses (ratings of 4 or 5 on a 5-point scale) by the total number of responses and multiply by 100.

Benchmarks vary by industry, but many organisations aim for 75–85% or higher. The most useful comparison is your own trend and the difference between branches and teams.

CSAT measures satisfaction with a specific interaction, while NPS measures overall loyalty and likelihood to recommend. Many businesses track both.

A 1–5 scale is the most common. You can also use stars or emoji faces for a friendlier experience, as long as you use the same scale consistently.

Yes. Zapio Survey reports CSAT by branch, location, department, team, agent and channel.

Yes. CSAT surveys can be shown in Arabic and English, with right-to-left layouts.

Yes. Enter how many customers chose each rating to see your CSAT percentage and average rating instantly.

✦ CSAT surveys

Start measuring customer satisfaction today

Create branded CSAT surveys for every interaction and see satisfaction across every branch and channel.

  • Branded NPS, CSAT & CES surveys
  • Web, email, QR, app & in-product channels
  • Arabic & English ready, with UAE-based support

What happens next

  1. 1Tell us what you need
  2. 2Our team gets in touch
  3. 3Launch your first survey

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