Net Promoter Score (NPS)
Measure recommendation intent and loyalty on a 0–10 scale.
Website survey software · UAE & GCC
Turn website visits into customer insight
Collect feedback while customers browse, compare, buy, book or ask for help. Use branded popup, embedded and exit-intent surveys with smart targeting to measure NPS, CSAT and CES — and act on what visitors tell you.
- Arabic & English
- Popup & embedded
- NPS, CSAT & CES
- UAE-based support
Survey formats
Use the right website survey format for every visitor journey
From a quick popup to a full-page research survey, choose how and where visitors see your questions. Select a format to preview it.
Show a focused survey card after a set time, a page visit or a specific action.
Ask for feedback from the edge of the screen without covering the content visitors came for.
Place surveys directly inside product, help, service or confirmation pages.
Use a dedicated, branded survey page for longer research and deeper feedback.
Ask visitors why they are leaving before they complete a purchase, booking or enquiry.
Trigger feedback right after checkout, a form submission, a booking or a support request.
Keep a persistent feedback button available so visitors can share thoughts anytime.
Send a direct survey link by email, SMS, WhatsApp, QR code or campaigns.
✓ Order confirmed — thank you!
Feedback
Your brand
How satisfied are you with this page?
12345
✉ Email💬 SMS🟢 WhatsApp
Popup survey
Questions & metrics
Measure satisfaction, loyalty, effort and visitor intent
Combine recognised customer experience metrics with flexible question types to understand both what visitors feel and why.
Customer Satisfaction (CSAT)
Measure satisfaction after a page, service, purchase or interaction.
Customer Effort Score (CES)
Find out how easy or difficult an online task feels.
Ratings
Collect star, number, emoji or scale-based responses.
Multiple choice
Let visitors pick reasons, categories, preferences or outcomes.
Open comments
Capture feedback in the visitor's own words.
Yes / No questions
Ask simple binary questions for quick, high-response feedback.
Contact & custom fields
Collect optional contact details when visitors agree to a follow-up.
How it works
Capture website feedback at the moment it matters
Four simple steps take you from an idea to a live website survey — and from feedback to action.
01 · TARGET
Target
Choose visitors by page, journey, device, campaign or event.
02 · TRIGGER
Trigger
Show the survey after time on page, scroll depth, exit intent or an action.
03 · ASK
Ask
Use NPS, CSAT, CES, ratings, multiple choice or open comments.
04 · ACT
Act
Send alerts, review trends and assign feedback to the right team.
Targeting & triggers
Decide exactly who sees each survey — and when
Smart targeting rules keep surveys relevant, increase response rates and protect the visitor experience.
Page targeting
Show surveys only on the pages that matter — pricing, checkout, help articles or landing pages.
Time delay
Wait until visitors have engaged with the page before asking for feedback.
Scroll depth
Trigger surveys once visitors have scrolled far enough to form an opinion.
Exit intent
Catch visitors as they move to leave and learn what stopped them.
Device targeting
Run different surveys for desktop and mobile visitors.
Frequency controls
Limit how often each visitor sees a survey so feedback never feels intrusive.
Example rule setPricing page feedback
Live - Show on pagesURL contains
/pricing - Time delayAfter 25 seconds
- Scroll depth60%
- Exit intentDesktop only
- DevicesDesktopMobile
- FrequencyOnce every 14 days
Survey: “What stopped you from signing up today?”
Website survey playbook
The best pages to place website surveys
Not sure where to start? These five touchpoints cover the full visitor journey — with the format and question type that works best at each step.
- Step 1 · First impressions
Homepage
Ask whether visitors found what they were looking for.
Slide-in · Rating - Step 2 · Purchase intent
Pricing & product pages
Learn what is holding visitors back before they leave.
Exit intent · Multiple choice - Step 3 · Task completion
Checkout & booking
Measure how easy it was to buy, book or enquire.
Post-action · CES - Step 4 · Overall experience
Thank-you pages
Capture loyalty while the experience is still fresh.
Embedded · NPS - Step 5 · Self-service
Help centre & FAQs
Find out which answers actually solve problems.
Embedded · Yes / No
Platform features
Everything you need to create, manage and improve website feedback
Website surveys are part of the complete Zapio Survey platform, so every response flows into the same dashboards, alerts and reports.
Custom branding
Use your logo, colours, fonts and tone of voice.
Arabic & English surveys
Bilingual, right-to-left ready surveys for UAE and GCC visitors.
Conditional logic
Show follow-up questions based on earlier answers.
Responsive design
Surveys adapt to desktop, tablet and mobile screens.
Low-score alerts
Notify the right team when a visitor reports a poor experience.
Dashboards & trends
Track scores, response volume and themes over time.
Tags & categories
Group feedback by page, topic, journey or campaign.
Multi-location reporting
Compare websites, brands, branches or regions.
API & integrations ready
Connect feedback with your CRM, help desk and workflows.
Role-based access
Give each team the right level of access to surveys and results.
Export & reporting
Share results and export responses for deeper analysis.
Fast survey publishing
Go from idea to live website survey in minutes.
Responsible feedback
Collect useful feedback without collecting more data than you need
Good website surveys respect visitors. Zapio Survey is designed to help you ask only what matters and keep responses in the right hands.
Optional contact details
Visitors can share feedback anonymously; contact fields are only shown when a follow-up makes sense.
Purpose-driven collection
Ask only the questions you need to improve the experience — nothing more.
Controlled access
Role-based permissions keep responses visible only to the teams that need them.
Implementation review
Cookies, analytics, data retention and integrations are reviewed with your team before rollout.
Use cases
Built for digital customer journeys across industries
See how businesses across the UAE and GCC use website surveys to improve their online experience.
Website surveys for healthcare & clinics
Measure online booking experience, find out if patients found the right doctor and gather feedback on patient portals.
Website surveys for restaurants & hospitality
Ask about online reservations, menu pages and delivery orders, and learn why guests abandon a booking.
Website surveys for retail & e-commerce
Understand checkout friction, product page clarity and post-purchase satisfaction.
Website surveys for real estate
Learn what buyers and tenants look for on listing pages and why enquiries do not convert.
Website surveys for education
Collect feedback on admissions pages, course information and student portals.
Website surveys for professional services
Find out whether service pages answer client questions and capture intent before they leave.
A website survey is a short questionnaire shown to visitors while they browse your website — as a popup, slide-in, embedded form or full page. It captures feedback at the moment of experience, so you learn what visitors think about your pages, products, booking flow or checkout.
Yes. You can run popup, slide-in, embedded, full-page, exit-intent, post-action and always-on feedback surveys, and share surveys by direct link.
Yes. You can measure Net Promoter Score (NPS), Customer Satisfaction (CSAT) and Customer Effort Score (CES), and combine them with ratings, multiple choice, yes/no questions and open comments.
Yes. Page targeting lets you choose exactly where a survey appears, and you can combine it with time delay, scroll depth, exit intent, device targeting and frequency controls.
Use exit-intent surveys on high-value pages such as pricing, checkout, booking or enquiry pages, where understanding why visitors leave helps you fix the reasons they did not convert.
Keep most on-page website surveys short — one to three questions usually works best. Start with a single rating such as CSAT or NPS, then add one optional follow-up question for context. Use full-page surveys for longer research.
Yes. You can use your logo, colours, messaging and custom welcome and thank-you screens so surveys feel like a natural part of your website.
Yes. Website surveys can be created in Arabic and English, with right-to-left layouts for Arabic-speaking visitors in the UAE and GCC.
Yes. Low-score alerts can notify the right team when a visitor reports a poor experience, so you can follow up quickly where the visitor has shared contact details.
Yes. Multi-location reporting lets you compare branches, brands, websites or regions from one workspace.
No matching questions. Ask our team →
✦ Website surveys
Turn your website into a listening channel
Launch your first website survey, see what visitors really think and act on it while it still matters.
- Popup, slide-in, embedded & exit-intent surveys
- Page, scroll, device & frequency targeting
- Arabic & English ready, with UAE-based support
What happens next
- 1Tell us what you need
- 2Our team gets in touch
- 3Launch your first survey
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