QR code survey software · UAE & GCC

Turn every QR scan into actionable feedback

Collect customer feedback in seconds at branches, restaurant tables, clinics, counters, receipts and events. Customers scan with their phone camera, answer a short branded survey in Arabic or English, and you see results by location in real time.

Create a QR survey → ▶ View interactive demo
  • Arabic & English
  • Branch-level QR codes
  • NPS, CSAT & CES
  • No app required
  • Unique QR by branch
  • Works on any smartphone
  • Custom branding
  • Multilingual surveys
  • Real-time alerts
QR feedback use cases

Put feedback exactly where the customer experience happens

Place QR codes at physical and service touchpoints so giving feedback takes seconds. Select a placement to see the QR code and the survey customers get.

Collect feedback at reception desks, cashiers and service points while the visit is fresh.

Let diners rate food, service and atmosphere from a QR code on restaurant and café tables.

Print a QR code on receipts or invoices to capture post-purchase feedback.

Invite feedback from posters, stands and digital displays in high-traffic areas.

Add a QR code to packaging to learn about product satisfaction and usage.

Gather live feedback at events, exhibitions, conferences and training sessions.

Collect location-specific feedback from hotel rooms, washrooms, gyms and facilities.

Measure service quality by team, desk or agent with individual QR codes.

Questions & measurements

Capture quick ratings and detailed comments after a scan

Short, mobile-first QR surveys measure satisfaction, loyalty and effort — and the reasons behind every score.

Net Promoter Score (NPS)

Measure loyalty and likelihood to recommend on a 0–10 scale.

Customer Satisfaction (CSAT)

Capture satisfaction immediately after a visit or service.

Customer Effort Score (CES)

Find out how easy it was to receive service.

Star ratings

Quick 1–5 star ratings that are easy to tap on a phone.

Emoji ratings

Friendly visual choices for fast satisfaction feedback.

Multiple choice

Understand the reasons behind a score.

Open comments

Let customers explain what went well and what to improve.

Optional contact details

Ask for contact details only when follow-up is appropriate and agreed.

From scan to insight

Make physical customer experiences measurable

Link every QR code to the location, team or touchpoint behind it — so each scan becomes data you can act on.

01 · CREATE

Build the survey

Choose NPS, CSAT, CES, ratings or your own questions.

02 · ASSIGN

Generate the QR code

Create a code for each branch, table, counter, room or campaign.

03 · SCAN

Customer gives feedback

They scan with their phone camera and answer a mobile-friendly form.

04 · ACT

Analyse & follow up

Review results by location and alert teams to low scores.

Location-level QR tracking

Know exactly where every response came from

Every QR code carries its location, so feedback is automatically organised by branch, table, room, department or campaign.

  • Branch QR codes

    Give every outlet, clinic or office its own QR code and compare results side by side.

  • Table & room QR codes

    Pinpoint service areas in restaurants and hotels down to the table or room.

  • Department tracking

    Separate feedback for reception, support, cashier and service desks.

  • Campaign tracking

    Measure receipts, posters, events and promotions as separate sources.

  • Staff & agent mapping

    Link feedback to teams or agents where appropriate.

  • Dynamic reporting labels

    Organise analytics automatically by physical context.

QR code setupDowntown Dubai Branch
QR-DXB-001
  • Table 12Restaurant feedback · Stars
    Live
  • Reception counterService CSAT survey
    Live
  • Event Booth AEvent experience survey
    Live
  • ReceiptsPost-purchase NPS
    Live
Alert rule: if score is 2 or lower, notify the branch manager
Complete QR survey toolkit

Everything you need to run professional QR code surveys

Built for customer experience, operations, service and multi-location teams — with every scan flowing into the same Zapio Survey dashboards.

Unique QR generation

Create codes for branches, tables, rooms, counters, events and campaigns.

Custom branding

Use your logo, colours, messages and thank-you screens.

Mobile-first surveys

Designed for quick answers on any smartphone screen.

Arabic & English

Multilingual QR surveys for UAE and GCC customers.

Conditional logic

Show follow-up questions based on earlier answers.

Low-score alerts

Notify the right team when a customer reports a poor experience.

Dashboards & trends

Track volume, NPS, CSAT, CES and comments over time.

Multi-location reporting

Compare branches, outlets and departments.

Tags & categories

Organise by location, service, campaign or issue.

API & integrations ready

Connect QR feedback to CRM and operational tools.

Export & reporting

Share structured reports with management.

Role-based access

Control who sees which locations, campaigns and responses.

QR feedback performanceBy location · this month
Example data
  • Downtown Dubai Branch214 responses
    4.8/5
  • Marina Outlet167 responses
    4.5/5
  • Event Booth A96 responses
    +54 NPS
Total responses0Across 3 locations
Low-score alerts0Routed to managers
Analytics & reporting

Compare customer experience across every physical touchpoint

Each scan is tied to its location, service and campaign, so your reports show exactly where experiences are strong — and where they need attention.

  • Response trends by QR code and period

    See how feedback changes at every touchpoint over time.

  • NPS, CSAT, CES and rating dashboards

    Track every customer experience metric in one workspace.

  • Comparison across branches, tables, rooms and departments

    Find your best-performing locations and the ones that need attention.

  • Open-comment review and categorisation

    Group comments into themes to understand the “why”.

  • Campaign and physical touchpoint analysis

    Compare receipts, posters, events and promotions.

Privacy-aware QR feedback

Collect useful feedback without asking customers for unnecessary data

QR surveys can be anonymous by default, with contact fields only where a follow-up is needed. Align your setup with your organisation's privacy, security and regulatory requirements.

  • Anonymous feedback options

    Customers can share feedback without identifying themselves.

  • Optional contact fields

    Ask for contact details only where a follow-up is needed and agreed.

  • Controlled access

    Role-based permissions keep responses visible only to the right teams.

  • Operational review

    Review data retention, access, integrations and customer notices before launch.

QR feedback by industry

Built for customer feedback across high-traffic industries

From restaurants in Dubai Marina to clinics in Abu Dhabi, QR surveys capture feedback wherever customers visit in person.

QR feedback for restaurants & cafés

Table, receipt and counter QR surveys to measure food quality, service and speed at every outlet.

Table QRReceipt CSAT

QR feedback for clinics & healthcare

Patient feedback from reception, waiting areas and after appointments — no app or login needed.

Reception QRPatient NPS

QR feedback for hotels & hospitality

Room, front desk, housekeeping and restaurant feedback while guests are still on property.

In-room QRFront desk CSAT

QR feedback for retail & shopping

Store experience, checkout and product availability feedback by branch.

Checkout QRStore NPS

QR feedback for events & exhibitions

Live feedback from attendees, exhibitors and trainees at booths and sessions.

Booth QRSession rating

QR feedback for offices & service centres

Reception, support desk and customer happiness feedback for public and private service centres.

Service desk CESHappiness rating
Simple implementation

Launch a QR feedback journey in four steps

Go from idea to printed QR codes and live feedback quickly — with our UAE-based team ready to help.

  1. Step 01 · Create

    Create the survey

    Set up branding, questions, languages and logic for a short mobile survey.

  2. Step 02 · Generate

    Create QR codes

    Generate a unique QR code for each branch, table, room, counter or campaign.

  3. Step 03 · Place

    Put them at touchpoints

    Add QR codes to receipts, posters, stands, counters, tables or packaging.

  4. Step 04 · Improve

    Analyse & follow up

    Compare locations, review comments and act quickly on low scores.

QR feedback guide

What is a QR code survey?

A QR code survey is a short feedback form that opens when a customer scans a QR code with their smartphone camera. It is one of the fastest ways to collect customer feedback in physical locations — at a restaurant table, a clinic reception, a retail checkout or an event booth.

With Zapio Survey, every QR code is linked to a specific branch, table, room or campaign. Customers answer a branded, mobile-first survey in Arabic or English, and each response appears instantly in your dashboard with its location attached. Low-score alerts let managers act while the customer is still on site.

For multi-location businesses in Dubai, Abu Dhabi and across the GCC, QR feedback turns every outlet into a measurable touchpoint — so you can compare customer satisfaction, NPS and effort across branches and improve the experience where it matters most.

  • No app neededCustomers scan with the camera they already use.
  • Feedback in secondsOne tap to rate, with optional comments.
  • Location-level insightKnow exactly where every response came from.

QR code feedback best practices

  1. 01

    Place QR codes where the experience happens

    Put codes on tables, counters, receipts and exits — at the moment customers have an opinion, not somewhere they will miss them.

  2. 02

    Add a clear call to action

    A short prompt such as “Scan to rate your visit — takes 30 seconds” tells customers what to expect and lifts response rates.

  3. 03

    Keep the survey short and mobile-friendly

    Start with one tap — a star, emoji or NPS rating — and add one optional follow-up question. Most QR surveys need no more than three questions.

  4. 04

    Use a unique QR code for each location

    Separate codes for each branch, table, room or desk show exactly where every response came from.

  5. 05

    Print it large enough and test it

    Make sure the code is easy to scan from where customers stand or sit, in real lighting, and test it on several phones before rollout.

  6. 06

    Offer Arabic and English, then close the loop

    Let customers answer in their preferred language and use low-score alerts so managers can respond while the customer is still on site.

A QR code survey is a feedback form that opens when a customer scans a QR code with their phone camera. Customers can rate their experience and leave comments in seconds, with no app required for standard web surveys.

No. Most modern smartphones can scan QR codes with the built-in camera. The survey opens in the phone's browser, so there is nothing to download.

QR surveys work on tables, counters, receptions, receipts, posters, product packaging, hotel rooms, clinics, stores, events and anywhere else customers interact with your business in person.

Yes. QR codes can be organised by branch, table, room, department, event or campaign, so you always know where each response came from.

Yes. QR surveys support Net Promoter Score (NPS), Customer Satisfaction (CSAT) and Customer Effort Score (CES), as well as star and emoji ratings, multiple choice and open comments.

Place codes at the moment of experience, add a clear call to action, keep the first question to one tap, offer Arabic and English, and make sure the code is easy to scan from where customers are.

Yes. QR surveys can use your logo, colours, messaging and tone so they feel like part of your brand.

Yes. QR surveys can be offered in Arabic and English, with right-to-left layouts for Arabic-speaking customers in the UAE and GCC.

Yes. Low scores can be flagged automatically so the relevant branch or team can review them quickly — often while the customer is still on site.

Yes. Each touchpoint is tracked separately and all results are reported in one workspace, so you can compare every branch, outlet and department.

✦ QR feedback

Make customer feedback one scan away

Create branded QR code surveys for your branches, tables, counters and events — and start measuring the experience at every location.

  • Unique QR codes for every location
  • No app needed — works with any phone camera
  • Arabic & English ready, with UAE-based support

What happens next

  1. 1Tell us what you need
  2. 2Our team gets in touch
  3. 3Launch your first survey

Get started with QR feedback

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