Survey software · UAE & GCC

One survey platform for every customer touchpoint

Create branded online surveys, collect feedback on your website, by email, through QR codes, in your mobile app and inside your product — then track NPS, CSAT and CES in one place and turn every response into action.

Create your first survey → ▶ View interactive demo
  • NPS, CSAT & CES
  • Arabic & English
  • Multi-channel feedback
  • UAE-based support
🔒 app.zapiosurvey.com/overview
Customer experience overviewAll channels · this month · example data
Live
NPS0
CSAT0/5
CES0%
Responses by channel
  • Website
  • Email
  • QR
  • App
  • Product
  • Website
  • Email
  • QR code
  • Mobile app
  • In-product
  • Shareable links
Survey channels

Collect feedback wherever your customers are

One survey platform for digital and physical touchpoints — with every response, report and customer insight in the same place.

Website surveys

Popup, slide-in, embedded, exit-intent and always-on feedback on your website.

Explore website surveys

Email surveys

Post-purchase, service and relationship surveys with one-click ratings.

Explore email surveys

QR code surveys

Feedback at branches, tables, counters, receipts and events — no app needed.

Explore QR feedback

Mobile app surveys

In-app feedback during booking, purchase, onboarding and app journeys.

Explore mobile app surveys

In-product surveys

Feature satisfaction, onboarding and effort inside SaaS and web apps.

Explore in-product surveys

Shareable survey links

Direct links for SMS, WhatsApp, social media and campaigns.

Included in the platform

Event feedback

Live feedback at events, exhibitions, conferences and training sessions.

Included in the platform

Relationship surveys

Recurring NPS and customer experience pulse surveys on a schedule.

Included in the platform
Questions & metrics

Create surveys for satisfaction, loyalty, effort and research

Combine recognised customer experience metrics with flexible question types for any survey you need to run.

Net Promoter Score (NPS)

Measure loyalty and likelihood to recommend on a 0–10 scale.

Customer Satisfaction (CSAT)

Measure satisfaction right after an interaction.

Customer Effort Score (CES)

Find out how easy or difficult a task felt.

Ratings

Star, scale, emoji and numeric ratings.

Multiple choice

Structured reasons, preferences and categories.

Open comments

Free-text feedback in the customer's own words.

Yes / No

Quick, low-effort questions with high response rates.

Custom fields

Optional contact details and your own custom inputs.

Closed-loop feedback

Turn customer feedback into a repeatable improvement process

From the first question to the final fix, Zapio Survey supports a simple closed-loop workflow your teams can repeat every day.

01 · CREATE

Build the survey

Set up questions, branding, logic and languages.

02 · DISTRIBUTE

Choose the channel

Share by website, email, QR code, mobile app, product or direct link.

03 · UNDERSTAND

Analyse responses

Track scores, comments, locations and customer journeys.

04 · ACT

Close the loop

Route low scores, alert teams and improve the experience.

Survey builder

Create professional surveys without making them complicated

A survey builder that is powerful enough for CX teams and simple enough for anyone in your organisation.

  • Flexible question types

    NPS, CSAT, CES, ratings, multiple choice, yes/no and open text.

  • Conditional logic

    Change which questions appear based on scores or earlier answers.

  • Custom branding

    Apply your logo, colours, fonts and messaging to every survey.

  • Arabic & English

    Build bilingual, right-to-left ready surveys for UAE and GCC audiences.

  • Reusable templates

    Standardise surveys across teams, branches and locations.

  • Mobile-first design

    Every survey adapts automatically to phones, tablets and desktops.

Survey builderBranch visit feedback
Published
Q1
How satisfied are you with your visit today?
12345
  • Survey typeCustomer Satisfaction (CSAT)
  • LanguagesEnglishالعربية
  • Follow-upAsk why if rating ≤ 2
  • Low-score alertNotify service team
All platform features

Everything you need to manage feedback at scale

A complete feedback management platform — from building surveys to acting on every response.

Build4 features

  • Branded surveys

    Keep every survey consistent with your brand.

  • Arabic & English

    Multilingual, right-to-left ready survey journeys.

  • Conditional logic

    Smart follow-ups based on scores and answers.

  • Reusable templates

    Launch proven surveys in minutes.

Distribute4 features

  • Survey automation

    Trigger surveys from customer events or schedules.

  • Targeting & frequency

    Reach the right people without survey fatigue.

  • Unique QR codes

    A code for every branch, table, room or campaign.

  • One-click email ratings

    Customers answer right from their inbox.

Analyse4 features

  • Dashboards & trends

    Track NPS, CSAT, CES, ratings and comments.

  • Multi-location reporting

    Compare branches, outlets and departments.

  • Tags & categories

    Group feedback by journey, topic or campaign.

  • Voice-of-customer themes

    Turn comments into clear improvement themes.

Act & govern4 features

  • Alerts & escalation

    Flag poor experiences and route them fast.

  • API & integrations

    Connect feedback to CRM and service systems.

  • Role-based access

    Control who sees which surveys and reports.

  • Exports & reports

    Structured exports for deeper analysis.

Why a dedicated platform

Survey software vs generic form tools

Basic form builders are great for collecting answers. Customer experience teams need more — metrics, channels, locations and follow-up.

CapabilityZapio SurveyGeneric form tools
Built-in NPS, CSAT and CES with dashboards✓◐Basic charts only
Web, email, QR, mobile app and in-product channels✓◐Usually links only
Arabic & English surveys with right-to-left layouts✓◐Varies by tool
Branch, location and department reporting✓—
Low-score alerts and escalation to teams✓—
Event-based survey automation and reminders✓—
Targeting and frequency controls✓—
Role-based access for multiple teams✓◐Limited sharing controls
Local UAE-based support✓—

Generic form tools vary; this comparison reflects typical capabilities of basic online form builders.

Customer experience by channelCSAT · this month
Example data
  • QR · Branches412 responses
    4.8/5
  • Email · Post-service326 responses
    4.7/5
  • Mobile app · Booking472 responses
    4.7/5
  • Website · Checkout198 responses
    4.2/5
Total responses0Across 4 channels
Low-score alerts0Routed to teams
Analytics & reporting

See the full customer experience in one dashboard

Compare channels, journeys and locations side by side, and understand the reasons behind every score.

  • NPS, CSAT and CES dashboards

    Track every customer experience metric across channels in one view.

  • Channel and journey comparison

    See how website, email, QR, app and in-product feedback compare.

  • Branch, location and team reporting

    Find your strongest locations and the ones that need support.

  • Open-comment themes

    Group comments into themes to understand the reasons behind scores.

  • Trends over time

    Measure the impact of every change you make to the experience.

Responsible feedback

Collect customer feedback responsibly

Ask only what you need, keep responses in the right hands and align your setup with your organisation's privacy, security and regulatory requirements.

  • Collect only what you need

    Keep surveys focused and contact fields optional.

  • Controlled access

    Role-based permissions keep responses visible only to the right teams.

  • Clear, respectful surveys

    Transparent questions in your customer's preferred language.

  • Implementation review

    Review consent, retention, access and integrations with your team before launch.

Survey software use cases in the UAE

Built for customer experience across industries

From clinics in Abu Dhabi to restaurants in Dubai and SaaS platforms across the GCC.

Survey software for healthcare & clinics

Patient satisfaction, appointment and post-visit feedback across every clinic.

Patient NPSReception QR

Survey software for restaurants & hospitality

Dining, booking, delivery and guest experience surveys for every outlet.

Table QRPost-stay email

Survey software for retail & e-commerce

Store, website, checkout and delivery feedback by branch and channel.

Checkout CESStore CSAT

Survey software for real estate

Enquiry, viewing, handover and service feedback for every property.

Viewing feedbackHandover CSAT

Survey software for education & training

Student, parent, course and training feedback across campuses.

Course ratingParent NPS

Survey software for SaaS & business software

Onboarding, feature satisfaction and product NPS inside your platform.

Feature CSATProduct NPS
Getting started

Launch your customer feedback programme in four steps

Our UAE-based team helps you plan, launch and grow your survey programme.

  1. Step 01 · Plan

    Choose your goals

    Decide which journeys, locations and metrics matter most.

  2. Step 02 · Create

    Build your surveys

    Start from a template, add your branding, languages and logic.

  3. Step 03 · Launch

    Pick your channels

    Go live on your website, email, QR codes, app or product.

  4. Step 04 · Improve

    Analyse & act

    Track results, respond to alerts and improve the experience.

Survey software guide

What is survey software?

Survey software is a platform for creating surveys, collecting responses and analysing feedback. Modern customer feedback software goes further: it measures the customer experience across every touchpoint and helps teams act on what customers say.

Zapio Survey brings online surveys, NPS, CSAT and CES together in one platform. Create branded surveys in Arabic and English, share them on your website, by email, through QR codes, in your mobile app or inside your product, and see every response in real-time dashboards — by channel, branch and journey.

For businesses in Dubai, Abu Dhabi and across the GCC, a dedicated survey platform replaces scattered forms and spreadsheets with a single, reliable view of customer experience — plus alerts and closed-loop follow-up that turn feedback into better service.

  • One platformEvery channel and metric in one place.
  • Built for the regionArabic & English, UAE-based support.
  • Made for actionAlerts, routing and closed-loop follow-up.

How to choose survey software

  1. 01

    Support for recognised CX metrics

    Look for built-in NPS, CSAT and CES with dashboards, so you can benchmark and track results without spreadsheets.

  2. 02

    Every channel your customers use

    Customers interact online and in person. Choose a platform that covers website, email, QR, mobile app and in-product feedback.

  3. 03

    Arabic and English support

    In the UAE and GCC, bilingual surveys with right-to-left layouts are essential for inclusive, high-response feedback.

  4. 04

    Location and team reporting

    Multi-branch businesses need to compare outlets, departments and teams — not just see one overall score.

  5. 05

    Alerts and closed-loop follow-up

    The value of feedback comes from action. Low-score alerts and routing help teams recover unhappy customers quickly.

  6. 06

    Integrations and local support

    API and integration readiness connects feedback to your CRM and service tools, and local support speeds up rollout.

Survey software is a platform for building surveys, collecting responses, analysing feedback and managing customer experience data. Zapio Survey lets you create branded surveys, share them across channels and track results in real-time dashboards.

Yes. Zapio Survey supports Net Promoter Score (NPS), Customer Satisfaction (CSAT) and Customer Effort Score (CES), plus ratings, multiple choice, yes/no questions and open comments.

NPS measures loyalty — how likely customers are to recommend you. CSAT measures satisfaction with a specific interaction. CES measures how easy it was for customers to complete a task. Together they give a complete picture of the customer experience.

You can collect feedback through website surveys, email surveys, QR codes, mobile app surveys, in-product surveys and shareable survey links for SMS, WhatsApp and social media.

No. Customers can answer standard web surveys from any browser — by clicking a link, scanning a QR code or responding inside your website, email, app or product.

Yes. Zapio Survey is designed for multilingual survey journeys across the UAE and GCC, including Arabic and English with right-to-left layouts.

Yes. Poor ratings and important responses can be flagged automatically and routed to the right team for follow-up.

Yes. Responses can be grouped by branch, location, department, service or campaign, so you can compare performance across your organisation.

Zapio Survey is API and integration ready, so feedback can be connected with CRM, support, booking and operational systems. Our team reviews the integration with you during implementation.

Yes. You can start a free trial to build your first survey and explore the platform, or book a demo with our UAE-based team.

✦ Survey software

Turn every customer voice into a better decision

Start building branded surveys for your UAE and GCC customers and measure the experience across every channel, branch and journey.

  • Branded NPS, CSAT & CES surveys
  • Web, email, QR, app & in-product channels
  • Arabic & English ready, with UAE-based support

What happens next

  1. 1Tell us what you need
  2. 2Our team gets in touch
  3. 3Launch your first survey

Get started with Zapio Survey

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